"Ubisi" (chocolate). Milka: Izibuyekezo ikhasimende

Ongenayo ukukhumbula isikhangiso inkomazi onsomi? Brand "Milka" - chocolate, okungase ngokucacile futhi ngokucacile ukumemezela ngokwawo usebenzisa umbala engajwayelekile abakhiqizi ushokoledi, kanye zokugwazela ukunambitheka obucayi Milky, ububanzi ububanzi.

Inani udaba 2015, unyaka

Isimo kuleli zwe kangangokuthi inkulumo ethi "zithokozise ngobumnandi," ngempela uye waba "Ukumnaka". izakhamuzi ezivamile azibi uthanda babeka ngoba nesigaxa ushokoledi yinto yikhulu ruble. Yebo, ngisho noma ngo-2013, isihloko "Milky" kubiza ruble 55-60, futhi zonke izinhlobo jelly ubhontshisi kanye candy abiza ruble 35-40 (amagremu phezu 57), kodwa manje ushokoledi "Ubisi", okuyinto inani 100 igremu - ruble 85-90, njengokudla okuphambili. Ukuze sijabulise shokoladochkoy umzukulu ogogo nomkhulu ngeke kube lula.

ushokoledi

Uma ngaphambili, lapho uyakulondoloza alisetshenziswa ukulungiswa imikhiqizo, ekhona ushokoledi cocoa kuphela, ushukela nobisi, kodwa manje ingabe uyakwazi ukudla, uma bona ngokwabo abakhetha umpheki ekhaya. Nambithani Yiqiniso, iyohluka kakhulu, futhi imali eningi ngeke sisetshenziswe. Nokho, uma yonke imikhiqizo bydut wachitha, kodwa umkhiqizo emangalisayo ushokoledi kuyodingeka. Uma kungenjalo, futhi ngeke ngempela ushokoledi?

"Ubisi", ukubunjwa tile okuhlanganisa noshukela cocoa, futhi liqukethe:

- ezomile lonke ubisi;

- ezomile whey ;

- non-fat ubisi owomile;

- ubisi fat.

Futhi iyatholakala njengengxenye ibhotela ukhokho, izinhlobo ezahlukene toppings (amantongomane, caramel, sitrobheli), okuyinto enongiwe glycerine, emulsifier, citric acid kanye / noma flavour - kuye ngokuthi hlobo ushokoledi ufuna ukuthenga.

Ungesabi, ngoba zonke lezi "izintelezi" futhi ukuze uqede nsuku zonke, ukuthenga omunye umkhiqizo - ayi, yogurt, imayonnaise, isoso, ama-crackers, nezinye ukudla okulula, amazambane chips, njll eziningi ezincane, lezi izinto, ingxenye enkulu kahle .. ngaphandle komzimba ngaphandle kumzwise umonakalo. Futhi "Ubisi" - chocolate labawadzinga ukuze hhayi konakalisa umkhiqizo ngesikhathi esifushane, njengoba ukuthekelisa luthatha endaweni enkulu. Yiqiniso, kubuye eshibhile futhi kulula ukukhiqiza ubumnandi.

Ingabe uyesaba?

Uma une zonke izinkathazo futhi okhathazeke, hamba nokulima bezinga, kube sadovnichestvom umshado, imfuyo ukudla ngendlela efanele, ukudla okunempilo. Ejwayele isiqediwe futhi ngomganul (nje ukukhokha imali), ungabeki abakhiqizi kulabo izakhi ezivumela eside silondoloze okubolayo. Kufanele ukusola Ministry of Health, okuyinto akusebenzi on the control of izithasiselo zokudla, ayihlaziyi harmfulness zabo, ke ubeka imingcele enzima futhi imali eshisiwe ukuze lithole ukwephulwa yabo.

"Ubisi" (chocolate) flavour

ushokoledi Dark of the brand nje alikho ngokwemvelo. Kuyini ephawulekayo, "Ubisi" - chocolate ubisi kuphela. Zonke ezinye flavour ngokwanele ezahlukene. Ngokwesibonelo:

1. Ubisi classical (100 g, 300 g).

2. Oncibilikile "Ubisi" nge hazelnuts, omisiwe futhi hazelnuts (100 g, 300 g), ama-alimondi lonke (100 g).

3. "Ubisi" 2 1 - omhlophe futhi oncibilikile (100 g).

4. "Milka" chocolate ne ukugcwaliswa double, 3 izinhlobo: "Pistachio futhi Vanilla Cream", "Strawberry + Cream", "amajikijolo Wild nama-alimondi" (100 g).

5. Evundile ushokoledi «Amagwebu» (80 g).

6. Amaswidi "hazelnut ushokoledi" (56 g).

7. Candies raisin corn ishq e ushokoledi ubisi (57 g, 125 g).

indaba

Brand "Milka" yavela ngemva kwesikhashana kuka ushokoledi. 1826 kwaphawulwa yokuthi Okhahlamba Filippom Sushardom yasungulwa apharathasi yokuhlanganisa nokhokho oyimpuphu noshukela. Kuyinto lokhu apharathasi esasetshenziswa nanamuhla.

Ngaleyo minyaka umkhiqizo ofana ushokoledi kwaba uju kuphela abantu abahola eliphezulu, ngoba ukuthuthukisa "ibhizinisi" Kwakungelula. Kwakudingekile ukujabulisa "wallets amafutha" futhi icala yethulwa nje ne nezikhathi ezinzima. Royal Court of Prussia akwenza uPhillip oda amakhosi okusezingeni eliphezulu, futhi bahlatshwa umxhwele ukunambitheka imikhiqizo yayo. Lokhu kwalandelwa ukuthandwa phesheya, ukunqoba ngesikhathi nemibukiso international, ngokusobala ukuvulwa kwaleyo izimboni zayo kwezilwandle, izisebenzi ezingaba ngu-50% wemakethe ushokoledi eSwitzerland.

Ngo-1901 kwafika ubisi lokuqala ushokoledi ibha ngokuthi "Ubisi." Chocolate isusela igama layo (ngokuvumelana theory lokuqala) kusuka elibona nxazonke amagama amabili - "Ubisi" futhi "Kakao" (ncamashi "ukhokho" Kulotshweni Swedish), futhi ekugcineni waphuma "Milka". Le nguqulo yesibili lisitshela ukuthi Suchard umsunguli kwaba umlandeli omkhulu we-umculi Croatian Milka Terninoy.

Kuyini ephawulekayo lokhu brand ngoba sombala emaphaketheni. Philip Shupard waphawula ukuthi umbala onsomi akuyona ejwayelekile yezinye abakhiqizi, futhi kungenzeka ukuhlukanisa umkhiqizo wakho kwabanye. Nakhu okwenzeka. It uba manje njengoba emaphaketheni onsomi esiphawulekayo kakhulu phakathi black, lomtfubi, loluhlata kwesibhakabhaka, ezimhlophe futhi zibomvu.

Ezikabani ukukhiqizwa manje?

Esikhathini yoma elidlule leminyaka brand "Milka" (chocolate) uye Wajoyina Toblerone, futhi, ushokoledi Swiss. Lokhu Inyunyana wabeletha inkampani entsha "Interfood» (Interfood).

Ngo-1982, ngokuhlanganiswa Toblerone "UJacobs Coffee", okungase kuholele ekungasebenzini inkampani Jacobs Suchard.

1990 - unyaka inguqulelo ngaphansi ephikweni American corporation Kraft Foods Inc.

Ngo-2012, Kraft Foods Inc. It ihlukaniswe yaba izingxenye ezimbili, futhi sha "Milka" manje kungokwalabo Mondelēz International Inc.

Ngokuthakazelisayo, ukukhiqizwa sha American manje lwenzeka izinsiza eziseduzane. Ngakho, ngokwesibonelo, ukukhiqizwa lokuqala ushokoledi eRussia lapho kwaba ifektri candy ku uVladimir esifundeni (idolobha Cover). Kuhleli obala ukuthi lapha ngeke wenze ubisi eziphakeme, kodwa kunalokho uzosebenzisa ubuchwepheshe yasekuqaleni. Ezinye izithako kungenzeka ukuya yasekhaya, kulabo kube uqambe amakhowe ngokweqile, abanye cloying futhi ngokucacile zokunambitha kumele baqonde ukuthi ivelaphi kweqiniso, kanye acabangele ukuthi ngemva konke iningi abathengi Russian ushokoledi (mhlawumbe hhayi wonke umuntu, kodwa ezinye izinhlobo zawo) kukhona kakhulu impela.

Manje "Ubisi" - chocolate, okuyinto njengakuqala ophakathi lebanga lentengo futhi kuyamjabulisa umthengi flavour obucayi elimnandi. Uma fan of shokolethe kakhulu, ungazami ukuthatha "Milko", ngoba ehluke ngokuphelele ushokoledi umkhiqizo has abalandeli bayo.