Syech Lawine - imikhiqizo izinga ngamanani akhokhelekayo

Uma izimo zezulu ungavumeli ukuphuma ogqoke ijazi ukukhanya, futhi abantu abafuna ukuze sifudumale, iza ukusiza Kokugqoka kwangaphandle: jackets efudumele, raincoats, amajazi. Kodwa ngisho mikhiqizo abakwazi ukuvikela emzimbeni ashubisa umnkantsha kusukela frostbite. Ngakho-ke, abaningi bakhetha ukugqoka jackets ebusika. Lawine - nomakhi owaziwa isiRashiya, inkampani ephethwe Savage, ukuthi umise ngokwaso njengoba inkampani enepumelelo. Kodwa kwakungenzeka kanjani sha ukuthandwa phakathi abathengi? Yiziphi izici ezibalulekile lenkampani kwakungamadodana iziyisikhombisa eyinhloko ukuthuthukiswa?

Mayelana inkampani

Kwadingeka lokhu lokuhweba akuyona kudala, kowezi-2000. Ngo inkampani ukuphila inkonzo esifushane wakwazi ukufeza lezi eziphakeme emsebenzini wokukhiqiza izingubo. Ngempela, igatsha eyinhloko inkampani - amajazi ke, jackets, amajazi kanye jackets. Lawine inikeza uhla elikhulu imikhiqizo, futhi namuhla ukuthengiswa kwemikhiqizo enjalo Kwenziwa hhayi kuphela ngokusebenzisa yokuthengisa Izitolo olusemthethweni emadolobheni amakhulu Russia, kodwa futhi ngokusebenzisa esitolo inthanethi. Nale inkampani wenza ngokucacile isinqumo esifanele, ngoba selokhu kwakhululwa isevisi ye-Inthanethi yayo brand waqala ukuthandwa. Izitolo ezweni lonkana eziningi, evumela abathengi ukuchitha imali yabo ngokuhlakanipha.

mayelana izimpahla

Ukuzama ukuthola ukuthi izici eziyinhloko imikhiqizo brand sika, ukunakekelwa okukhethekile kufanele zikhokhelwe okunezinhlobonhlobo. Okokuqala, imikhiqizo okuhloswe ngazo zombili izilaleli zesifazane, futhi wesilisa. Okwesibili, inani lentengo ethusa wonke abathengi. Kuze kube muva nje, izindleko isilinganiso outerwear efudumele elisungulwe endaweni ruble ayizigidi 4-5. Ngokusho nemingcele Russian Ngokwesilinganiso, amanani ezifanele, ngoba izimpahla yalesi brand angakwazi ukukhokhela ingxenye enkulu yomphakathi.

Kodwa kuyini ngempela lo jackets lokuhweba? Lawine - inkampani unqobile isithakazelo abathengi hhayi kuphela ngamanani ezifanele kodwa futhi imikhiqizo high. Abakhiqizi unake okukhethekile ezisetshenziswa inqubo imikhiqizo yokukhiqiza, nezinye izinsimbi. Ngokusho ubuchwepheshe ngokwayo, basebenzisa izindwangu yesimanje kanye zemvelo. Isici izingubo zangaphandle efudumele wukuthi kahle kufanele sihlale ukushisa, ngaleyo ndlela kube wumoya. On the ukukhiqizwa esetshenziswa kule amaphethini yesimanje kanye namasu lokuthunga. I izici eziyinhloko the izindwangu esetshenziselwa izimpahla yalesi brand kubhekwe ikuphi ukudlala, ukuqina kanye ukumelana soiling.

Enginakho ukumangala!

Kodwa yini enye ephawula lezi jackets? Lawine - liqinile, abasebenzi abasebenzi abanolwazi, nabaqambi zokudala futhi ongoti abaqeqeshiwe. Ezinye beveza isitayela, ukuma nombala wazo, abanye bona imibono, ukusebenzisa kudingekile yokukhiqiza ubuchwepheshe, izindwangu nezinye izinsimbi.

Kabili ngonyaka, inkampani ukhiqiza Amaqoqo amasha. Uma ukubuka mkhuba isiyonke isitayela, ungabona kanjani izinto ezihlukahlukene futhi ezahlukene konke okudalwe. Ezinye amaqoqo baveze ezicashile isitayela classic, amafomu esiqinile kanye nemibala esivaliwe, elinye - the izinto, futhi zonke uhlobo abonisa ukuthi abafani bonke (ezinemibala egqamile, ukuma Futuristic). Yingakho abakhiqizi kusadingeka okuthile kusimangaze amakhasimende ngokunikeza kubo entsha ngokuphelele isitayela, isakhiwo, ijamo, futhi okubaluleke kakhulu, ngesikhathi intengo imali.

Ikhwalithi ephezulu - isihluthulelo umkhiqizo impumelelo

Kodwa lokho eyaduma lokhu brand? Elikushoyo kusenza izinkulungwane amakhasimende abakwazi kodwa jabulani. Kugcine iminyaka engu-2 noma 4 can iyiphi Lawine jacket. okunezinhlobonhlobo zabesilisa kuthokozise ukwehlukana kwayo. Kukhona izihloko anoma yibuphi ubude, ifomu, okuqukethwe kanye nesitayela. Ungathenga ibhantshi esiqinile okuhambela imihlangano ibhizinisi noma ukukhetha oluvelele, inketho eliqhakazile ukuhamba intsha kanye nokuzijabulisa. Imikhiqizo labamihibahiba isigaba zesifazane. Abesifazane sokujabulisa futhi azinabo jackets phansi eside, futhi iDemo ongakhetha lula. ikhasimende ngalinye ungathola yena lokho ayekufuna nokuthi bazizwa ngeke nje obufudumele kodwa ukhululekile.

ikhasimende Impendulo

inkampani ngayinye ine umnyango yayo marketing, okuyinto unomthwalo imikhiqizo ukugqugquzela, ukukhangisa umkhankaso. Ukukhethwa akuyona, futhi Lawine. Down jackets, ngokuvamile ephikisana Izibuyekezo ukuthi ukubhala emabhodini ezinkulu kanye emaflaya, namanje ethandwa. Nakuba abathengi bathi ngezinye izikhathi ukuphila service eshiwo kuletha azo. Ngezinye izikhathi ibhantshi phansi ingahlala isizini eyodwa kuphela ngaphambi ukugeza kuqala, ngoba ngemva kwalokhu inqubo, umkhiqizo ayisakwazi ufudumale. Kodwa uqaphele ezinye abathengi ngabanye imodeli Lawine. Okuvamile (Syech) - imikhiqizo ethandwa kakhulu kuzo zonke izinhlobo. Ziyakwazi lihlale onokwethenjelwa futhi ukuthi amakhasimende uthi nokufakwa elisetshenziswa kubo kugcinwa isikhathi eside. Izikhiye kungukuthi bagibele, ekhukhwini musa bahlakazekela ngokuphephile ivaliwe noma izinkinobho noma uziphu.

Ngokuvamile, i-brand Russian umise ngokwaso emakethe njengoba umlingani onokwethenjelwa.