I-Swiss ilinda i- "Rolex": incazelo, ukubuyekezwa

Ukuziqhenya nokuhlobisa kwezigidigidi, uphawu lokunethezeka nokuphumelela - lokhu, ngempela, i-watch "Rolex". Abantu abacebile emhlabeni jikelele bathanda ukuphinda le nkulumo: "Kusukela kuma jeans endala ukuya egolide" i-Rolex ", okufanekisela ukunyakaza ekufinyeleleni kwengcebo nokuchuma. Ngisho ne logo yalesi brand - umqhele - ukhuluma okuningi.

Kusukela ngesikhathi sokusungula futhi kuze kube manje inkampani edumile ihambisana nesimiso: "Ikhwalithi evelele - ngemali eningi."

Kusukela emlandweni wenkampani

I-brand yaseSwitzerland, eyenziwa isikhathi esingaphezu kwekhulu leminyaka iveza i-watch ye-"Rolex" nezesekeli zazo, ihlotshaniswa nokunethezeka nokuchuma. Inkampani i-Rolex SA ibhekwa njengelinye lalabo abahlonishwa kakhulu emhlabeni. Noma kunjalo, umuntu owusungulile, wayengeyena umlindi wokulinda. Ngaphandle kwalokho, wayengewona owokuzalwa eSwitzerland.

UHans Wilsdorf wayengumBavaria. Ekutholeni wathola indawo enkampanini enkulu. Wayehlanganyela ekuthumeleni kwamaparele. Ngemva kokusebenza lapho iminyaka eminingana, wanquma ukuya emsebenzini enkampanini yakhe yesikole, owathumela i-Swiss watch kuya eYurophu. Ngakho uWilsdorf uzitholile kuleli zwe elivelele lezinhlelo ezihlukile zeSwitzerland.

Nokho, ngokuhamba kwesikhathi, ukhathele ukusebenza kwezinye izinkampani. Waqala ukucabanga ngokuphindaphindiwe mayelana nokudala ibhizinisi lakhe. Futhi ngelinye ilanga wanquma ukuhamba ukuze aqale ukuqina kwakhe, okwakufanele futhi kubhekane nokuthekeliswa kwamawashi. Wabonakala enhloko-dolobha yaseGreat Britain (eLondon) futhi wabizwa ngokuthi uWilsdorf & Devis - igama lesibili lalilingumfowabo kaWilsdorf.

Insimu enkulu yomsebenzi wenkampani kwakuwukulethwa kwezibukeli eziphaketheni kusukela eSwitzerland kuya eNgilandi. Abakwa- Swiss watchmakers benza amalungiselelo amasonto onke , kodwa amacala abo ahlotshiswe nge-monogram W & D. Umsunguli we-brand wayehlale eqiniseka ukuthi ikusasa lalihle ngemuva kwewristwatch, futhi wayephupha ngokusungula ukukhiqizwa kwabo. Kumele kuqashelwe ukuthi ukuzinikezela nokubekezela kwalowo muntu ekufezeni iphupho lakhe.

Ngo-1905, kwavela amawashi okuqala anjalo, ayedume ngokunethezeka okungakaze kube khona ngaleso sikhathi - ayehlanganiswe esandleni ngesandla sosizo lwegolide noma isongo zesiliva. Ngisho kumsunguli wenkampani, kwaba isimanga ukuthi imikhiqizo yakhe ifanelwe nabathengi baseBrithani abaqaphele. Inkampani yayilindele impumelelo engakaze ibe khona.

Rolex namuhla

Le brand yaseSwitzerland iphakathi kweyishumi ebiza kakhulu emhlabeni. Lona kuphela inkampani eqondene nezwe lokunethezeka, kodwa ngesikhathi esifanayo ikhiqiza amakhophi ayizinkulungwane ezimbili ngosuku. Le nkampani ibuye ibe nemikhiqizo eyaziwayo njengeTudor ne-Cellini. Amawashi e-Rolex akhiqizwa namuhla eGeneva, akhiwa ngabantu abayizinkulungwane eziyisithupha, phakathi kwabo abangekho "ochwepheshe" bezinga eliphezulu. Abaqeqeshi beklasi abaphakeme kuphela abasebenza lapha.

Umklamo we-Rolex uthuthukiswa ngezindlela ezintathu:

• I-conservatism ene-Stylish;
• Isitayela sobuchwepheshe;
• Ukubuka kwezemidlalo.

Amawashi e-Rolex athandwa kakhulu emhlabeni ukuthi inani lezinhlayiyana zezinhlobo eziyingqayizivele lidlula yonke imingcele ebonakalayo. Abanqikazi ukuhweba kokubili kuyi-intanethi nakwezitolo eziningi ezibucayi. Kumele kuqashelwe ukuthi ngokuvamile i-Rolex ebukayo (amakhophi) ayenayo ikhwalithi ephezulu kuphela ukuthi ochwepheshe kuphela ongakwazi ukuhlukanisa kusukela ekuqaleni ngemuva kokuba umzimba uvule futhi indlela iyahlolwa.

Amawashi omadoda "Rolex"

Akuyona imfihlo ukuthi amadoda aphumelelayo emhlabeni wonke aphuphe lo mhlobiso omuhle. Kodwa-ke, akuwona wonke umuntu ongakwazi ukukukhokhela. Kulesi sihloko sizokutshengisa amawashi adumile kakhulu e-Rolex, amanani abo, sizowazisa ngezici zabo.

Ukulungiswa kwe-Rolex

Abantu abaningi baseRussia baqale babona ukubukela kwabesilisa "Rolex" ebhayisikobho "American Psycho". Le model itholakala ngaphansi kwe-lineup lineup. I-chronometer (eqinisekisiwe) ngokuzimela. Amakhophi okuqala avele athengiswa ngo-1945. Yaba iwashi lokuqala lomhlaba, lapho usuku lushintsha ngokuzenzakalelayo.

Ubukhulu befolda yalesi ukubukela buyi-36 mm. Ikhiqizwa ngamasongo amabili e-classics. Imodeli yenziwe ngensimbi enhle kakhulu, kodwa kukhona amasampula anezifotho zegolide elimhlophe, elimhlophe noma eliphuzi.

Namuhla, ukubukela i-Datejust II kuyenziwa ngokwengeziwe, umjikelezo owu-41 mm.

Intengo isuka ku-6000 zamaRandi.

Rolex Daytona

Umbukiso wokuqala we-Daytona ungenye yezinto ezinethezeka kakhulu futhi ezidumile emhlabeni. Baqala ukubonga okungavamile kumdlali wePaul Newman (USA) kanye nokugijima kwemoto. Lawa mawashi ayehlale efunwa kakhulu kanti ngisho nesikhathi esithile ayengenalutho naphezu kwentengo ekhangayo.

Lesi yisizathu sokukhululwa kwesibili salesi simodeli (1988). Lapha, indlela yokuzigoqa ye-Zenit El Primero yasetshenziswa esikhundleni sefektri yokuqala (manual). Uchungechunge lwesithathu lwalolu hlobo lwenziwa ngo-2000. Kubuye futhi ukuzulazula. URolex ungumxhasi oyinhloko yomncintiswano wokukhuthazela kwehora lama-24-Rolex 24 eSttona. Kuqhutshwa minyaka yonke eSttona Beach (Florida). Ngakho igama lalo modeli. Lena i-watch ephawulekayo "i-Rolex". Intengo isuka kuma-dollar angu-13 000.

Usuku lwe-Rolex-Usuku

Mhlawumbe abaningi abafundi bethu abazi ukuthi i-watch ingenziwa ngegolide eliyishumi nesishiyagalolunye-gallon. Noma kunjalo, yilokho kanye amawashi e-Rolex avezwa esithombeni ngezansi. Imodeli iyi-COSC-chronometer (eqinisekisiwe) ngokuzimela, eyenziwa kuphela e-platinum noma e-18k yegolide eqinile. Vumelana, lokhu kuyi-watch ehlukile yama-Rolex, intengo yakhe iqala ngo-$ 20,000.

I-Submariner ye-Rolex

Lo modeli unomlando oqhakazile futhi udingekile kokubili empilweni yansuku zonke nasemhlabeni wokuhamba. Iyaziwa ngokuthi i-watch Bond James. Lawa mawashi aye "adutshulwa" ezinkampanini eziningi zamafilimu kanye nemiboniso eyahlukene yethelevishini. Ziphakathi kwamamodeli athenwa kakhulu futhi abonakalayo emhlabeni.

Cishe wonke umqoqi, othanda kulo mkhiqizo, usekuqoqweni kwe-Rolex Submariner. Amawashi ala madoda "i-Rolex" ngokuvamile kubhekwa njengendlela yokuphila yansuku zonke. Futhi iqiniso elilodwa elithakazelisayo - lo modeli uhlanganiswa izikhathi eziningi kaningi kunezinye. Intengo isuka kuma-dollar angu-8000.

Ukubuka ama-Rolex abesifazane

Ubucwebe obuhle, eklanyelwe ukugcizelela ukuchuma komuntu ohlala naye kanye nenambithelo yakhe enhle, yilokho, i-Rolex. Owesifazane webhizinisi, ingonyama yezwe noma owesifazane othakazelisayo, amawashi aseSwitzerland amawindi azokwengeza ukuzethemba nokuhle. Abaningi bakholelwa ukuthi i-Rolex watch igcizelela umlingisi wesifazane /

Ukulungiswa kwe-Rolex

Lokhu kuyinto enhle futhi ehlanjululwe yowesifazane ophumelelayo. Ukubukwa kwe-Rolex (okuyiqiniso, okuyiqiniso) ngeke kushiye noma ubani ukungabaza ukuthi bangowesifazane ophumelelayo. Ukuklanywa kwalesi simodeli kuhle kakhulu: icala, nxazonke, kusuka ensimbi engenalutho (31 mm), lihlanganiswe kahle ngokudida ngenhloso yezimbali. Ochwepheshe "Rolex" benza le model hhayi nje kuphela enhle, kodwa futhi ukusebenza.

Lezi zibuko "i-Rolex" (owesifazane) zibonisa isikhathi ngehora nomzuzu, futhi ziye zanda ukumelana kwamanzi.

Intengo isuka kuma-dollar ayi-10,150

I-Oyster Phakade

Futhi ekuphetheni kokubuyekezwa kwethu okufushane, sizokunikeza igugu langempela lalo mkhiqizo phakathi kwamawashi okugqoka. U-Oyster Perpetual unomlandu ngobubanzi obungama-39 mm, obhalwe ngamadayimane. Lo modeli uhlanganisa ngokuthakazelisa ithalenta labaculi be-Rolex ngobuciko obumangalisayo kwezobucwebe bezobuciko.

Imodeli inomqondo we-3235. Iphawulwe ngamalungelo ayishumi nambili obunikazi kanye nokuthuthukiswa kwe-Rolex. Ukukhwabanisa kwalesi simodeli akudluli neze izici zobuchwepheshe eziwuphawu lwazo zonke ukuthuthukiswa kohlobo.

Indandatho yomzimba yenziwe nge-block eyodwa ye-18k yegolide ekhonsathiwe yenkampani. Isembozo sangemuva esiphezulu senziwe ngokuqinile ngesihluthulelo esikhethekile, esinika ukufinyelela kwendlela kuphela kubaphathi beRolex. Ingilazi yenziwe ngesafire, futhi imelana nemikhonyovu. Intengo ingama-dollar angu-75,000

Amakhophi

Sitshilo kakade ukuthi amakhophi ajwayelekile ayenzima ukuhlukanisa kusukela ekuqaleni. Ngokungangabazeki, kuhlonishwa kakhulu ukugqoka iwashi le-"Rolex" (original). Kodwa lokhu kujabulisa kuyatholakala kwabambalwa. Ukubukwa kwe-replica kwenziwa ngokusebenzisa amaphethini okuqala anembile acabangela izici zecala.

Zonke izingxenye ezisetshenziselwa ukwenza izimpendulo zihambisana nemininingwane yangempela. Qaphela, asikhulumi ngamafake amanga, kodwa mayelana nama-"Rolex". Amawashi anjalo anika abanikazi ngokunemba nokuthembeka kokuqala. Ema-replicas, izinsimbi eziyigugu zishintshwa yikhwalithi, kodwa izinto ezinenani eliyigugu. Ngakho-ke, yiqiniso, umkhiqizo wekhwalithi ongenakuqhathaniswa uhlukile kumanani okuqala.

Ekukhiqizeni amakhophi, i-ionic IPG sputtering isetshenziswe, okufanelekile ukufaka esikhundleni segolide elimhlophe. Ezingxenyeni ezisetshenzisiwe zasebenzisa izindlela ezenziwa emafini ase-Austria naseSwitzerland. I-replica yama-Rolex yamakhosikazi abesifazane abasebenzisa ama-inlays asebenzisa amatshe ayingqayizivele amatshe. Ngakho-ke, uma ungenalo i-Rolex watch (original), ungathenga amakhophi aphezulu.