"Reksona" (isiqedaphunga): izinhlobo, flavour, ukubuyekezwa

Namuhla sifuna ukwenza umqondo walokho okushiwo umkhiqizo wenkampani "Reksona" - isiqedaphunga. Lo mkhiqizo ethandwa kakhulu, ngakho-ke libaluleke kakhudlwana kusuka abathengi. Ngaphambi kokuba uthenge, udinga ukuthola ukuthi ngempela kuyefana nokuthi bakhona lapha ukukhangisa? Indaba wonke umkhiqizo yalesi brand esihlokweni esifanayo kuzothatha isikhathi esiningi, ngakho iningi izimali uzobe anikelwe emgqeni "ukuvikela okukhulu".

ukuthandwa

Ngakho, ncamashi yilokhu "Reksona"? Deodorants kusukela kule brand ukugcoba cishe iminyaka engu-100, obonisa okusezingeni eliphezulu Ukuvikelwa izinga kusukela iphunga engadingeki. Njengoba uthi umenzi, isisulu saso izilaleli - abantu asebenzayo abangamazi igama elithi "cha" futhi zilungele ukudela yonke into, ukuze ekugcineni abe winner.

Ezimakethe nako kungasiza yasekhaya "Reksona" Uvele 2002, futhi ngaleso sikhathi uye waba umholi phakathi kwezinye deodorants. ithandwa kangaka phakathi amakhasimende Russian kanye angaphandle isiqinisekiso isiqubulo inkampani: "Rexona - akasoze anenzela phansi!"

Namuhla, imikhiqizo evela enkampanini "Reksona" (isiqedaphunga, nako kungasiza, ipensela stick) - lo ithengiswe kakhulu eRussia, futhi kwaphela isikhathi esithile inkampani waba umnikazi esithi "Brand Yabantu" futhi "Product yonyaka". Futhi ngamakha okukhethekile imikhiqizo adalwe edumile British Indlu Elida Faberge.

Kuphi ukuthenga?

Okunye futhi okubaluleke ngokufanayo ukutholakala umkhiqizo. Njengoba amakhasimende abesifazane phikisana lokhu, "Reksony" akunankinga. Qinisekisa ukuba yiqiniso kwale ndaba. amazwi abo Kulula kakhulu - nje kokuvakashela esitolo noma ubuhle esitolo komuzi. It kuyakhuthazwa iqiniso lokuthi izinga ephezulu nokuduma komkhiqizo akazange sithikameze ukudayiswa kwayo, okungukuthi ukuthenga isiqedaphunga nako kungasiza "Reksona" kungenzeka ngesikhathi intengo ekhangayo.

Kunezikhathi lapho emashalofini akukho format efanelekayo noma ukuhogela. Lokhu kwenzeka kakhulu kuyaqabukela, futhi leso ukuphendula nabathengisi ukuxazulula inkinga ngokushesha ngangokunokwenzeka. Ngakho ukuze uthole ukutholakala ungakhathazeki, njengoba imikhiqizo ye "Reksona" (isiqedaphunga) ezweni lakithi alikho eyindlala.

In an icala ngokwedlulele, uma umkhiqizo oyifunayo alutholakalanga emashalofini nezitolo ezinkulu kanye izitolo izimonyo, ungakwazi oda it on the website esemthethweni inkampani. Amanani lapha cishe ezifanayo. Ngokusho abathengi abaningi, ngezinye izikhathi oda imikhiqizo nge-inthanethi inzuzo okuningi.

uchungechunge

• Isiqedaphunga "Reksona" (female) Nelineni Dry iphunga must ngeke kuphela ukunikeza isivikelo, kodwa futhi ukugcizelela ubufazi.
• Umugqa "Net Ukuvikelwa" yakhelwe abantu abanesikhumba othambekele ukoma futhi ukucasuka kwanoma yiluphi uhlobo. Imikhiqizo kulolu chungechunge ayinakho udayi, parabens kanye namakha.
• Ukotini - uchungechunge zakudala, eyakhululwa uphawu "Reksona". Isiqedaphunga lo mugqa has a iphunga ecashile.
• Oxygen - imikhiqizo zenzelwe umuzwa freshness.
• Ukuze uthole ukubukeka enempilo futhi ukududuza isikhumba athuthukile Biorythm umugqa, ogxile eziklanyelwe eziyinkimbinkimbi "Dermasil".

• AmaBhayibheli asanda kukhululwa uchungechunge Shower Clean kwakha umuzwa freshness nobumsulwa njengoba emva eshaweni.
• umugqa Naturals owadalwa abalandeli izithako zemvelo. Ukwakheka imikhiqizo salolu chungechunge anemisila Aloe akhiphe nezakhi eyenzelwe ukunakekelwa isikhumba esingokwemvelo e emakhwapheni ndawo.
• Ubuchwepheshe "ngokumelene abamhlophe imvula iminonjana izingubo" uvezwa umugqa kusho Sula.
• Ngokuqondene iqoqo amakha ke namuhla imelelwa iculo ezintathu: Happy, Sexy futhi Shiny.

Ukuze umthengi angakhetha efana futhi efanelekayo isikhumba sabo ikhambi iphunga nomjuluko kunethonya elisezingeni elifanele, deodorants ukukhiqizwa kusekelwe izinhlobo ezintathu.

Umkhiqizo format "Reksona"

Isiqedaphunga Ikani inomsebenzi eyinhloko ukwehlisa kusukela amagciwane, okuyilokho, eqinisweni, avuse iphunga. Kusho ngokuphelele amabhlogo nokusebenza kahle yabo, kodwa, ngeshwa, akusenzi ukujuluka.

Ngakho isiqedaphunga "Reksona" lisetshenziswa:

• uma udinga ukuvikelwa iphunga amahora ambalwa;
• hhayi kuphela endaweni underarm, kodwa futhi izindawo ukujuluka owandiswayo;
• ngokuphindaphindiwe usuku lonke.

Ngakho sicina ngokuthi iyiphi isiqedaphunga ( "Reksona" kuhlanganisiwe) has a ukuchayeka kwamanzi, okusho, aqede iphunga, kodwa akusenzi ukujuluka futhi ngokushesha. Kodwa plus umkhiqizo ukuthi cishe akabashiyi iminonjana phezu izindwangu.

Ethandwa kakhulu kukhona roll-on isiqedaphunga "Reksona". Lezi izinzuzo zihlanganisa ukujuluka kwehle, lula ukusetshenziswa, format kusebenziseka kalula, iphunga ukuvimbela, futhi khona ithambisa ekhethekile futhi ivikela izingxenye. Kwamaphutha kulo mkhiqizo ezimbili nje kuphela:

• elinde iphele ngemva isicelo kusho;
• uneconomical.

Uma abanye deodorants roll-on shiya amabala phezu izingubo, khona-ke "Reksony", sibonga izihloko eziwuchungechunge eziklanyelwe ngokukhethekile "isivikelo lokhu okulandelayo" leyo nkinga.

"Ukuvikelwa Invisible for omnyama nomhlophe" itholakala nezakhiwo ezintathu (roll-on, spray, induku, ipensela) iphinde ivimbele kumiswa amabala yellow on izindwangu kanye isikhumba.

Roll-on isiqedaphunga "Reksona" - "powder Dry" senzelwe isikhumba ezithandwa ukuqubuka iguliswa futhi eczema. Umkhiqizo itholakala nezakhiwo emithathu likhona umugqa kusho "Ukuvikelwa nokunakekela".

Uchungechunge "Ukuvikelwa eyinhloko" kuhlanganisa isiqedaphunga 4 ball "umoya-mpilo Lightness" "freshness umphefumulo", "Lightness zikakotini" futhi "Comfort yefilakisi." izindlela ngamunye ubhekana abangababi bemisebenzi yaso - kuvimbela womjuluko iphunga kufika emahoreni angu-48.

Kufanele kuqashelwe ubunjalo emgqeni kusho ukuthini Motionsense ubuchwepheshe, okubandakanya microcapsules. It uba umkhiqizo ilula: traffic ngaphezulu, ezingeni eliphakeme yokuvikela.

Ukuhlola isiqedaphunga "Ukuvikelwa esiphezulu" kusukela "Reksona"

Ngokusho umenzi, kusho yokuvikela umjuluko emahoreni angu-48. Ngokwe-test, isiqedaphunga 100% ubhekana abangababi bemisebenzi yaso. Ukuvimbela iphunga kuncike kancane kwi amalungu umkhiqizo amakha. Ngakho-ke, ulisebenzise amakha akuvunyelwe. Nako kungasiza "Ukuvikelwa esiphezulu" has a ukuthungwa alube, ngakho-ke kulula ukuyisebenzisa futhi kulula isicelo. Ngokuqondene iminonjana ezimhlophe, izingubo izindwangu emnyama kufanele igqoke ngokuqapha ukuze ugweme le nkinga.

Futhi, abakhiqizi babike laqanjwa eyingqayizivele, okuyinto kabili ukusebenza lomkhiqizo, uma usisebenzisa ngemva kokugeza. Uma ngikhuluma iqiniso, cishe yonke antiperspirants, okuyizinto ngesisekelo aluminium nosawoti, ngidle leli izinga.

Ukwenza kahle ukujuluka

Nakulokhu futhi, kuyafaneleka ukuthi isembozo of bonke isukela brand "Reksona" kulotshiwe ukuthi: ". Nesivikelo 48 amahora" Ukuhlola ukuba yiqiniso kwale ndaba. la mazwi, ukuhlolwa okukhethekile wawenziwa. amadoda angu-20 nabesifazane babekwa "hot" igumbi. Ngesikhathi sesivivinyo abahlanganyeli asebenzelana isikhungo emakhwapheni ndawo, bese aqoshiwe ngebhandeshi yakhe abaningi. Ngemva kwalokho, abantu baya ekamelweni, futhi ochwepheshe kulinganiswa amazinga ukujuluka. Nako kungasiza kusukela "Reksony" abhekana ngayo nenselele kangcono kunamanye brand. Lokho kuyindlela ugxile kahle futhi kuvimbele ukujuluka.

Ukuphumelela ukulwa ne nephunga ezingemnandi

Ukuze kulolu vivinyo, efanayo abantu 20 nsuku zonke kusihlwa lasetshenziswa nako kungasiza ukuba underarms ndawo. Ngosuku 7, bona aqoshiwe kule ndawo usimende ekhethekile ubamba umjuluko. Khona-ke ochwepheshe uhlolwa iphunga okuvela lokhu patch. Mark "Reksona" nalesi yokuhlola babhekana ngu "4", enika ubuholi kwezinye izinkampani.

Lokungabonakali - Yinganekwane Noma Yiqiniso?

abakhiqizi Abaningi deodorants kukhona uchungechunge elehlukile,, kwisicelo sabo, ungashiyi emamaki izingubo. Uma ngikhuluma iqiniso, lokungabonakali Kufanele ube nawo wonke deodorants, olwisana umjuluko iphunga ezingemnandi.

Ukuze kulolu vivinyo, abahlanganyeli isicelo izindlela futhi egqoka izingubo ezimnyama izinsuku ezingu-7. Ongoti, esikhundleni salokho, ihlolwe nsukuzonke, uma Ungashiyi iminonjana nako kungasiza. Ngokusho imiphumela kwaba sobala ukuthi kusho "Ukuvikelwa esiphezulu" kusukela "Reksona" umsebenzi kuhlulekile.

Exposure kwesikhumba

Njengoba kushiwo ngaphambili, ithuluzi has a ukuthungwa alube, okuyinto eyenzeka ngenxa ukuthambisa futhi amafutha isikhumba. Ekuhlolweni olwenziwa umsebenzi okhethekile, umkhiqizo "Reksony" wathola amaphuzu aphezulu kunawowonke. Kufanele kuqashelwe ukuthi inhlonipho nokukhuliswa okuhle kangaka akuyona izuzwe bonke abahlanganyeli.

ikhasimende Impendulo

akazange abantu bakubonisa kanjani ukubaluleka isiqedaphunga "Reksona"? Amazwana ngalokhu mkhiqizo omuhle ezingaphezu kuka ezimbi. Ngokusho abathengi, kusho kulula ukuyisebenzisa, ukonga, bese ulinda kuze kube seyomile futhi amuncwa umzimba, akudingekile.

Ingxenye leduna abathengi zihlukaniswa ukuzibamba laconic. Iningi okubuyayo ayekutholile, "Cobalt" kusukela "Reksona". isiqedaphunga Male kulula ukuyisebenzisa, ubamba ngokushesha futhi bome ngamaphakeji compact ukuthi okulula ukuthwala ejimini.

Well, Ukubukeza deodorants kusukela "Reksona" baqede bese uphetha ngokuthi lokhu brand yezimonyo akusilo ize iminyaka eminingi, ke onesikhundla ehamba phambili.