Amatekisi Uber: Izibuyekezo abashayeli, abagibeli

Okwamanje ku CIS amazwe kukhona ethandwa kakhudlwana ukuhlangana taxi uhlelo Uber. Kithi ukuthi livelaphi Melika futhi isivele abathandwa abashayeli abaningi futhi abagibeli. Kuyini uhlelo ngokuphawulekayo itekisi Uber? Izibuyekezo abashayeli bathi emisha uye wabavumela ukuba ukuchitha isikhathi nophethiloli eyolanda iklayenti kusukela komunye umkhawulo edolobheni. Kanje uhlelo, futhi labo bayashesha mayelana nebhizinisi yabo. Mayelana Uber umgibeli wetekisi Izibuyekezo ungakwazi kuphela ukuzwa nokuhebeza. Phela, njengoba isimiso esinjalo, umshini kufanele ulinde isikhashana eside.

Amakhasimende emizini eminingi Russian ukushiya izibuyekezo omuhle Uber itekisi. Petersburg naseMoscow yayiyimizi kuqala ezweni lethu, owakhombisa lifanelwe le sevisi. Kamuva, uhlelo waqala ukusebenza eYekaterinburg, futhi namuhla ungakwazi ukuyisebenzisa Sochi futhi Perm, eKhabarovsk, Yaroslavl namanye zasemakhaya.

umlando service

Entsha uhlelo Uber itekisi uvele e-San Francisco. Kulomuzi, lapho eminyakeni eyishumi nje, inani lezakhamuzi liye landa ngamaphesenti abantu yizinkulungwane ezingamakhulu amathathu, amasevisi sithumela abakaze bacabange indlela yokunciphisa isikhathi kwamakhasimende. Lokhu kwakuwumnikelo ka-uyisicekelo ukuvela umqondo lokubakhipha ukuze emkhakheni yezokuthutha. Ekuqaleni, ukuthuthukiswa kohlelo abasha bangenela Travis Kalanick, bese eqala ukusiza Garrett Kampl, ukudala isicelo commercial ikhasi lewebhu-search. I sibonelo yokuqala yale sevisi uvele Mashi 2009 futhi ihloselwe kuphela iPhone.

Ukuhlola isimiso esisha senzeka ngoJanuwari 2010. Ngaleso Kalanik kuqala futhi Kampl babesebenzisa izimoto ezintathu, esebenza abagibeli e-New York. Nokho, ngokushesha baqala ukukhipha ukuqasha abashayeli ezintsha.

Kakade ngesikhathi esifushane lokusebenza isibe kakhulu ziphoqa. Futhi ngo-November 2010, inguqulo entsha eyenzelwe Android yasungulwa. Engxenyeni yokuqala konyaka ozayo isevisi yaqala ukusebenza e-Boston, Seattle futhi Chicago. Ngesikhathi esifanayo Uber wetekisi kuyanda e-Paris.

Ekuqaleni, amabhizinisi wencike umsebenzi imishini ibhizinisi ekilasini. Nokho, ngo-July 2012 emakethe tekutfutsa bagibeli uvele UberX. Ngenxa le sevisi, amakhasimende oda imoto zabantu abasesigabeni esiphakathi zaziba.

Isimo sokuqala US lapho uhlelo lithole ukusekelwa yomthetho, baba California. Kwathi ngo-2013, lapho le nkampani esisha okunenani elingu- $ 3.7 billion.

Futhi namhlanje emadolobheni amaningi emhlabeni kungcono Uber itekisi. Abashayeli lezivakashi Namanje ukuthatha oda ngocingo noma kwalenza plate ingilazi "inkululeko" alivumi kakhulu ngakho. Basuke ukubhikisha ngokumelene isevisi entsha, uya imibuthano futhi befuna ezintsha kokuvinjelwa. Umphumela sokuboniswa ezinjalo e-Paris - izimoto wokushiswa, embozwe zezindiza kanye nokulwa.

ERussia, abathwali abaningi abangochwepheshe edumazekile itekisi Uber. Izibuyekezo kubashayeli eMoscow, eSt Petersburg nakwamanye amadolobha ukukhuluma mayelana nokubonakala izimbangi sasivumela eqinile, ukudala ubunzima ibhizinisi labo.

Ingqikithi isevisi

Uyini simiso itekisi Uber? Izibuyekezo abasebenzi abathi ukuthi iyisevisi wamavukelambuso ngempela. Kuyinto uhlelo eziwubukhazikhazi, lapho kuchumana emkhatsini ikhasimende futhi umshayeli. Isevisi elula futhi ephephe njenge ukuthi isicelo sakhe ukulanda yonke abanikazi Smartphones kanye iOS noma i-Android uhlelo lokusebenza.

Ikhasimende unethuba hhayi kuphela oda imoto yangempela kuye, kodwa futhi ukuba lokhozi indlela yakhe. Ngaphezu kwalokho, uhlelo ithumela kuphela umshini okungukuthi ngokwendawo esiseduzane indoda. Yingakho kuba inzuzo emsebenzini Uber (itekisi). Izibuyekezo abashayeli bathi le sevisi ivumela ukuba kakhulu ukulondoloza nophethiloli.

yokukhokha

Njengoba ikhasimende ibalwa ukuze Uber itekisi? Uphenyo abashayeli nabagibeli kuqinisekisiwe ukuthi inkampani lapha ukuze nazo zonke izidingo ezikhona.

Ukukhokhela uhambo itekisi le sevisi zingenziwa kokubili imali kanye cashless. Ngisho nangaphambi kokuba kube uhambo umsebenzisi kumele ukhethe indlela ngalo ibalwa nge umshayeli. Imali kungenziwa kuhoxiswe ikhadi lasebhange exhumene isicelo noma inikezwe ngokheshi.

I negative kuphela ukungabi kungenzeka ukuhlanganisa ukubala. Lokho, umgibeli alinikwa ilungelo lokunikeza ingxenye yale mali ngokheshi, ukukhokha lemali esele yekhadi uhambo. Indlela ukubala ingaba yinye kuphela, futhi kufanele kukhethwe ngokuchofoza inketho ethile.

Yini odinga ukuyazi umgibeli?

Ukuze oda futhi ukukhokhela uhambo, umuntu kumelwe abe efakazelwe Uber akhawunti. Kumele kukhunjulwe ukuthi kukhethwa indlela yokubala lithembela ngokuphelele ikhasimende. Uphikelele Kulokho ukukhokha ngokheshi umshayeli angenalungelo lokukuthola.

Izimpendulo ezivela abagibeli, bayathanda, bangakwazi ukubala izindleko owandulelayo uhambo. Izinketho ukuthi ayatholakala lokusebenza Uber. Tipping umshayeli akudingekile.

amazinga ezikhangayo

Ingabe uyazi ukuthi kungani amakhasimende itekisi Uber ukushiya izibuyekezo eziningi kangaka ezinhle? Iqiniso lokuthi abantu kakhulu bakhangwa yamanani eliphansi le sevisi. Lena isizathu esiyinhloko ukuthi avunyelwe emisha ukuyengela iningi amakhasimende amasevisi taxi ubudala.

Iyini inkonzo Uber entsha? Izibuyekezo abashayeli abonisa ukuthi empeleni ubuyisela wonke nkampani taxi arundhati. Isevisi izinguquko ukuxhumanisa amandla amakhasimende kanye nabashayeli, ukunquma amanani futhi afeze imali zokukhokhelwa.

Okunjalo lula ukusebenza ngokuhlanganyela (iqhathaniswa nezinye izinto ezithwala) Uber kusivumela ukunciphisa amanani ezingeni aphansi. Kulokhu, amatekisi ajwayelekile bengasebenzi. imishini emisha inkonzo shesha amakhasimende futhi baphathe imali encane.

Ukungakwazi ukwehlisa amanani

Yiqiniso, cabbies emhlabeni wonke, lapho aba khona inkonzo Uber, ungakwazi ukuqonda. Namuhla kubavikela ukusebenza nesincintisana sína. Izimali ezikhona "Uber" yenkampani kakhulu ngaphansana amanani aphezulu ukuthi ezikhokhwayo ezihlinzekwa abathwali okhokhelwayo. Yebo, i-elula service umshayeli wetekisi kuba ibhizinisi ezibizayo. Ngokwesibonelo, e-London, umshayeli useye wahlala phansi beshayela ngaphambili abadumile, kumele zidlule Yiqiniso iminyaka emithathu cwaningo ekupheleni kuyadingeka ukuze uphendule imibuzo zazo, ekuhlolweni ezinhlanu. Dlula kubo kuphela ngaphansi kombandela yolwazi ezinhle edolobheni. Ngokwezwi nezwi igama elithi ngekhanda yokushayela kufanele wazi imizila kunamasonto angaba amakhulu amathathu, amashumi amabini amawaka amasayithi ezahlukene kanye nezinhlangano, kanye ukuzethemba ukuthola indawo ezitaladini ngamashumi amabini anamahlanu amawaka. Ngaphezu kwalokho, isidingo futhi ukuthola ilayisensi. Futhi lokhu yinani pounds angamakhulu amabili namashumi amahlanu. EFrance, umzalwane layisensi liyalingana ezibizayo - 100 000 EUR. Isimo siba isiqondiso ezinzima izimali futhi ulawula izimo zokusebenza esiphathiswa. Inikeza French anemali engenayo ephezulu abashayeli.

Konke lokhu kuholela yokuthi ochwepheshe ungathandi Uber (itekisi). Izibuyekezo amasevisi esemthethweni abashayeli, ngokuvamile omubi. Phela abagibeli isevisi entsha "kuholela" ngokuqondile lomgwaqo futhi kukuthatha endaweni efanele ngoba amapeni nje.

Yini imishini abasebenza e "Uber"?

Le sevisi inikeza amakhasimende ayo ezihlukahlukene izingxenye yemoto. It wonke amamodeli kusukela premium futhi kuze kube amatekisi, ehlalisa inqwaba abagibeli. Akunandaba ukuthi hlobo luni imoto kufanele kuhlinzekwe ngeke. Inani lohambo uyomenzela kuphela:

- a inani elimisiwe nokulethwa imishini;

- isikhathi kanye mileage kwenkokhelo.

ubambiswano

Abe ilungu isevisi entsha okuqhubekayo ulula. Lokhu kuzodinga ukubhalisa kwi-website ye inkampani njengoba umshayeli. Kubalulekile bahlangabezane nalezi zidingo ezilandelayo:

- babe okungenani iminyaka emithathu ukushayela isipiliyoni imoto;

- ifa ubuzwe yezwe, okuyinto oyokwenziwa zokuthutha abagibeli;

- kube engaphezu kwengu-21.

Yini ezinye izidingo zisebenze abasebenzi balo lo Uber inkampani? Izibuyekezo abashayeli kusukela abagibeli kufanele sibe sihle kuphela. Futhi ngoba lokho umuntu owayehlezi beshayela, kubalulekile enenhlonipho yokukhuluma nokuzinqumela isiko hhayi kuphela namakhasimende abo kodwa futhi nabanye abantu. Ngaphezu kwalokho, inkampani kuthatha emsebenzini wakhe nje abantu kucocekile. Zonke abashayeli bamatekisi Uber ukuba angathathi hlangothi umbala ihembe ibhulukwe.

Umsebenzi eyenziwa imoto yakho siqu. Umshini kungaba kuqashwe. Okudingeka - umshwalense ngoba imoto.

Kukhanga kwabaningi kuba ukusebenza Uber. Izibuyekezo abashayeli kakade babe amalungu enkampani, ethi lena umsebenzi olusemthethweni. Futhi lokhu esikudingayo ukuze imibhalo ethile kumqashi, uqeqesho izifundo bese ukufaka igajethi Uber lakho lokusebenza.

Izibuyekezo abashayeli waqinisekisa ukuthi ngemuva kokuphumelela konke lokhu izinqubo ukuqalisa umsebenzi luvela ku-intanethi, futhi igama layo liqala ukufika oda.

Kukhanga nakakhulu inkampani Uber? Izibuyekezo Petersburg abashayeli, eMoscow nakwamanye amadolobha ukuthi ukuhola imali kule service nganoma yisiphi isikhathi esikahle. Le nkampani iqasha hhayi kuphela ephelele, kodwa futhi itoho.

Yini okudingeka imoto?

Ngokombono umsebenzi abashayeli bamatekisi 'Uber' isevisi entsha akuyona kuphela isifiso sokusebenza. Okuningi kuxhomeke ekutheni ukufunde imoto yakhe. Kukhona izimfuneko ezithile lapho ekhetha imoto:

- engu-iminyaka engaphezu 3-4;

- ngendlela ehloniphekile ngaphandle imihuzuko kanye nezakhamuzi;

- ngobuchwepheshe ephelele.

Ngaphezu kwalokho, kungakhathaliseki ukuthi izimo zezulu, imoto kufanele bahlanzeke ngaphakathi nangaphandle.

Inkokhelo umsebenzi

Yiqiniso, umgomo oyinhloko bezingelwa indoda, ukuyohlala ukusebenza itekisi "Uber 'ingabe iwukuthola imvume iholo ehloniphekile. Kumele kukhunjulwe ukuthi ubukhulu nemali ethile uzobe bathonywe izinto eziningana, okuyilezi:

- idolobha traffic;

- ubukhulu izici ibhonasi.

Ngezithukuthuku umshayeli ingena amaphesenti izindleko uhambo ayisishiyagalombili. Le nkampani ithola asele 20%. Nokho, ngezinye izikhathi izici ibhonasi Commission ukumboza ekhishiwe ngokugcwele. Ezimweni ezinjalo, umshayeli ungene ku-akhawunti yakho ngenani eliphelele ukuthutha abagibeli.

Izinzuzo nezingozi nebubi isevisi

Ngaphambi isicelo somsebenzi kule nkampani Uber, kubalulekile ukuba sicabangele zonke izinzuzo nezingozi isinqumo esinjalo. Ngakho, ama-agumenti "ngoba":

- umsebenzi esemthethweni;

- kokuthola oda ngokusebenzisa isicelo elula;

- ekutholeni amakhasimende eduze ngokushesha umshini;

- ithuba oda noma wenqabe;

- yamaholo aphakeme.

Yiziphi ngamaphutha umsebenzi:

- esifushane, uhambo ngeke inzuzo njalo;

- ukuthola izilinganiso abagibeli, ezithinta nokubambisana phambili inkampani;

- isidingo yesondlo imoto.

Njengoba wonke ama-agumenti i ngokumelene, wonke umuntu kufanele wenze isinqumo sakho. Kodwa-ke, uma umuntu elomela ukusebenza at kwesondo, futhi azikho amathemba ezikahle, inketho okunjalo kungaba kuhle ngokwanele.